My story


Intra Africa Trader

Chad Chawanda ( Intra Africa Trader) is a Zimbabwean born entrepreneur with over 22 years experience in multiple sectors.


Chad started his first business in Zimbabwe, in 2002 when he was 16. He has documented part of his journey and lessons in a book he wrote, VUCA – memoir of a Zimbabwean entrepreneur. The book will be released in 2024. Chad started playing golf in 2004 and believes golf helped him a lot to survive and remain focused. He has been a member at Chapman Golf Club in Harare, Houghton in Johannesburg and now Pearl Valley in Paarl.


Intra Africa Trader

Chad has been involved in import and export in Africa for over 21 years. During Covid in 2020 he started a podcast to help others learn about business in Africa and the Africa Continental Free Trade Area. Within 6 months, the podcast had become a media partner of Intra Africa Trade Fair (IATF) an initiative of Afreximbank, in collaboration with the Africa Continental Free Trade Area (AFCFTA )Secretariat and the African Union. Through the 130 episodes published Chad realised the need to get more people educated on the opportunities in Africa and at the same time share lessons to Africans, on how to build global brands and businesses. He is using his social media platforms and golf speaking engagements to achieve this.

The Digiprenuer

Chad has been involved in the Digital Marketing space for over 7 years. He wanted to create employment for people of Determination (Living with disabilities) and he chose digital marketing as the best way to achieve this. He took on 2 ladies who are permanently on a wheel chair and has been working with them for the past 6 years. Together, they have built the digital presence for 2 brands in Zimbabwe, owned by Chad, with both brands, becoming the most followed in their respective industries.

The Influencer

As an Entrepreneur and business owner, with digital marketing interests, Chad has interacted with various influencers in Africa. He identified a challenge that is faced by influencers and business, which is how to measure conversion and sales. He would like to use his journey to educate influencers and businesses on ways to create value through digital platforms. Chad Has 16000 followers on Facebook 15100 followers on Instagram, 2300 followers on TikTok and 3900 on LinkedIn. His instagram page has doubled in followers in the past 60 days, from 7500 followers and his TikTok has grown by 2200 followers in the same period. His podcast has reached listeners in 6 continents and over 50 countries. Entrepreneurship is one of the most difficult to grow a digital influencer presence. Chad projects to have over 100k followers on each of his platforms in the next 6 months.


Staying true to his passion for building communities and enabling individuals to survive a tough economy, a reality faced by many on the African continent, Chad has created a trust to extend good deeds to members of various groups, taking every possible opportunity to “pay it forward” at every turn.


As Chad navigates the continent, his goal remains to set foot in all of Africa and in an unprecedented move in its own right, to build businesses in all 55 African Union Member states.

“I started my first business when I was 16 years old after dropping out of high School. In 2012 at the age of 27 I enrolled in an MBA program but dropped out after the first semester after failing to cope with theoretical studies.” – C Chawanda

Building An AFCFTA Unicorn

Chad is on a journey to build the first AFCFTA export trading Unicorn.

“ I believe that my 21+ Years  of experience in Africa across multiple sectors, foam the basis of building Africa’s first AFCFTA Unicorn, employing over 1000 people”